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The  Zrii  Phenomenon!                             Watch Video

The  Story  of  Zrii  begins  with  a  visionary  American  businessman  named  Bill  who  met  with  the  Chopra  Center  for  
Wellbeing  in  Septeber  2006  and  learned  about  Amalaki.  The  convergence  of  these  powerful  forces,  in  a  
phenomenon  that  is  bringing  light  and  prosperity  to  the  world,  has  quickly  captured  the  imagination  of  people  
everywhere.  It  is  a  story  that  lifts  spirits,  unleashes  a  desire  to  succeed,  and  inspires  humanity.   

So,  who  are  Bill  and  the  Chopra  Center?    

Bill…    
Few  people  on  the  planet  have  found  success  that  can  approach  the  level  of  achievement  earned  by  Bill  Farley.  
Raised  by  working  class,  deeply  devoted,  and  loving  parents  in  Pawtucket,  RI,  Bill  became  acquainted  with  the  
virtues  of  hard  work  and  discipline  at  a  young  age.  His  mother  worked  in  a  factory,  and  his  father  was  a  postal  
worker  who  moonlighted  as  a  musician.  As  a  youngster,  Bill  worked  a  variety  of  jobs  to  assist  the  family.  He  also  
distinguished  himself  academically  enough  to  earn  admission  to  the  prestigious  Bowdoin  College  of  Maine,  and  
later,  a  law  degree  from  Boston  College.   

His  first  foray  into  the  business  world  was  selling  encyclopedias  door‐to‐door.  After  finding  great  success  as  a  
salesman,  and  later  as  a  national  trainer,  Bill  moved  into  the  world  of  finance  and  investment  banking  with  
positions  at  NL  Industries  in  New  York  City,  and  Lehman  Brothers  in  Chicago.   
Helping  his  investment  clients  succeed  built  a  strong  desire  to  make  it  himself  as  an  entrepreneur.  Bill  bought  his  
first  company,  Anaheim  Citrus  Products,  in  1976  for  $25,000.  Later,  he  sold  it  for  $10  million.  This  was  the  first  of  
many  more  successes  to  come.  After  acquiring  Fruit  of  the  Loom  in  early  80’s,  Bill  served  as  majority  shareholder,  
President  and  CEO  for  15  years.  At  one  point,  Fruit  of  the  Loom’s  parent,  Farley  Enterprises  (a  family  holding  
company)  employed  over  65,000  people  worldwide  with  annual  revenues  near  $5  billion.   

Bill  has  owned  companies  in  diverse  industries,  from  apparel,  to  mining,  to  railroads,  to  nutrition  and  direct  sales.  
His  love  of  competition  has  been  felt  in  the  world  of  sports  as  well,  as  he  became  part  owner  of  the  Chicago  
White  Sox  in  1976.   

Bill  has  never  shied  away  from  risk  when  the  right  opportunity  presented  itself.  "A  willingness  to  take  risk  is  
probably  a  major  reason  for  my  success  today.  Many  people  could  be  as  successful  as  I  am,  or  more  so,  but  for  
whatever  reason  they  are  unable  to  move  beyond  their  fears.”    
In  1986,  Bill  received  the  Horatio  Alger  Award,  and  was  inducted  in  the  illustrious  Horatio  Alger  Association  of  
Distinguished  Americans.  Bill  says  his  Horatio  Alger  Award  "shows  that  anyone  can  pull  himself  up  by  the  
bootstraps.  Working  hard  and  seizing  opportunities  that  come  your  way  are  the  keys  to  making  positive  things  
happen."  He  is  also  a  recipient  of  the  White  House  Award  for  Entrepreneurial  Excellence.    

As  a  natural  byproduct  of  his  business  success  over  the  years,  Bill  has  developed  an  extensive  international  
network.  He  is  a  trusted  friend  and  advisor  to  CEOs,  celebrities,  athletes,  politicians,  and  leaders  around  the  world.  
Yet,  Bill  is  often  found  mentoring  people  of  little  or  no  fame,  who  possess  a  strong  desire  to  learn.  His  
philanthropy  in  the  field  of  education  has  blessed  the  lives  of  thousands.   

Today,  Bill’s  legacy  is  a  beacon  to  anyone  with  a  desire  for  success  as  an  entrepreneur.  As  a  self‐made  
success  with  a  desire  to  give  back  and  help  others  looking  to  do  the  same,  much  of  Bill’s  time  is  now  spent  
assisting  others  in  pursuit  of  their  own  dreams.   

The  Chopra  Center  for  Wellbeing…  

Fulfilling  a  lifelong  dream  of  creating  a  center  which  focuses  on  enhancing  health  and  nourishing  the  human  spirit,  
Deepak  Chopra,  M.D.  and  David  Simon  M.D.  opened  The  Chopra  Center  for  Wellbeing  in  1996  in  San  Diego.  
Located  in  the  midst  of  the  world  famous  La  Costa  Resort  &  Spa,  the  Chopra  Center  is  a  nurturing  and  
judgment‐free  environment  where  visitors  from  around  the  world  can  find  balance  and  healing.  

Founded  in  the  traditions  of  ancient  wisdom,  modern  science,  and  daily  well  being,  the  Chopra  Center  is  
internationally  recognized  as  the  premier  authority  on  integrating  western  medicine  with  complementary  heling  arts  
of  the  East.   
Bringing  together  the  talented  professionals  in  the  conventional,  complementary,  and  alternative  medicine  fields,  The  
Chopra  Center  has  created  an  environment  that  embodies  the  essence  of  healing.  Under  Dr.  Simon's  direction,  
they  provide  medical  consultations,  therapeutic  body  treatments,  workshops,  meditation  instruction,  hospital  program  
development,  and  corporate  training  courses.  The  emphasis  at  the  Center  is  on  providing  guidance  to  help  
individuals  promote  their  own  longevity,  human  potential  and  success,  while  increasing  personal  balance,  happiness,  
and  fulfillment   
Wow!  So,  what  are  Bill  and  the  Chopra  Center  doing?   

Bill’s  business  acumen  and  interest  has  also  led  him  to  closely  study  the  nutrition  business  in  recent  years.  He  
has  observed  a  clear  trend  towards  super  foods  and  plants  as  a  source  of  balanced  nutrition,  and  an  explosive  
trend  towards  beverages  as  a  palatable  and  popular  method  of  delivery.   
Recently,  Bill  and  the  Chopra  Center  were  discussing  the  great  foods  and  herbs  of  the  world.  Bill  asked  if  any  
super  foods  had  yet  to  be  truly  discovered  on  a  global  scale.  Was  there  a  fruit  with  a  compelling,  unique  
nutritional  story  that  could  help  millions  of  people  improve  their  health?  The  Chopra  Center  began  to  describe  the  
AMALAKI  FRUIT  to  Bill.   

Amalaki,  known  in  India  as  amla,  is  the  central  fruit  in  ayurveda.  It  is  widely  regarded  as  one  of  the  world’s  most  
powerful  rejuvenating  foods,  and  has  been  revered  above  all  other  foods  for  over  5,000  years  in  traditional  
ayurvedic  medicine.  Its  nutritive  qualities  are  well  chronicled  in  many  ancient  medical  journals  and  hundreds  of  
modern  studies  alike.  Its  benefits  are  heralded  in  countless  testimonials  by  those  who  eat  the  fruit  in  India  today.  
The  Chopra  Center  taught  Bill  that  amalaki  is  a  powerful  superfood,  loaded  with  pythonutrients  that  are  necessary  
to  rejuvenate  and  restore  vitality.   


Bill  engaged  a  world‐class  formulation  team  of  doctors  and  nutrition  experts  who  created  the  product  that  is  now  
taking  the  world  by  storm.  Thanks  to  the  wisdom  of  the  Chopra  Center  and  nutrition  experts,  and  the  vision  and  
vast  financial  resources  of  Bill  Farley,  people  in  all  cultures  can  now  benefit  from  the  amalaki  fruit  and  a  host  of  
other  nutritious  companion  fruits  and  herbs.   

The  world  now  has  Zrii.   

Founded  by  celebrity  CEO  Bill  Farley,  and  wholeheartedly  endorsed  by  the  world  famous  Chopra  Center,  Zrii  has  
become  an  overnight  sensation.   
                                                           Anthony Cosentino IE # 2638442
                                                                                  anthonycsntn@yahoo.com
                                                                                  386-623-7442