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Zrii- A Formulation Like No Other

The ancient texts of Ayurveda constitute some of the oldest and lengthiest medical texts in the world. Within this great
collection of texts, exist hundreds of finely tailored herbal mixtures, each designed to unlock the full potency of a given fruit
or herb. Simply put, the beneficial qualities of one plant are used to ‘potentize’ the qualities of another plant-- and it is
through this synergistic activity, that the most complete and potent healing effects are derived.

Based on its remarkable nutritional profile, amalaki stands on its own as a superfood like no other. In designing Zrii, the fruit
could have been easily combined with only fruit juices to create a leading liquid nutritional drink.

In learning about the ancient texts and formulations, however, the Zrii team raised this question: why not combine ancient
wisdom with modern nutritional science to create a synergistic blend like no other product on the market? In combining
amalaki with select herbs and fruits, the potency of amalaki could be effectively ‘unlocked’ in ways that fruit juices could not
achieve alone. Bill and his management team quickly discovered that raising this question was far easier than the process
of actually designing this intricate formulation. In addition to the challenge of creating a potent synergistic blend, no other
company had successfully utilized amalaki in a juice-based liquid delivery system. In order to accomplish this task, Zrii
assembled a truly world-class formulation team. The team includes award-winning Western medical doctors, world-renown
Ayurvedic physicians and scholars, and PhDs in chemistry and modern nutrition.

After months of working on the formulation, the team emerged with a formulation that features. amalaki and 6 supporting
‘actives.’ Inspired by a classical Ayurvedic formulation featuring the revered botanical triad of amalaki, turmeric, and tulsi,
the formulation also aimed to strike a broader, global chord. In addition to these powerful ingredients, the team drew upon
the wisdom of Traditional Chinese Medicine, due to the highly complementary and adoptogenic properties that the fruits
schizandra and jujube share with amalaki. Lastly, the famed Ayurvedic fruit haritaki was added to the blend for its mild
detoxifying properties, and ginger was included for its assistance in helping to digest and assimilate all of the ingredients
more effectively.


Ginger
For more than 2,500 years, Ginger has been used to treat ailments and please the pallet. Today the edible portion of the
perennial plant is used worldwide in a variety of ways. In France they use it to flavor a liqueur and the United Kingdom
produces a ginger flavored wine. In the Middle East, ginger powder is used as a spice for coffee and in the West, we use
Ginger to satisfy our sweet tooth in gingerbread, ginger ale, ginger snaps;even ginger candy.Generally Ginger is used to
improve digestion, absorption and assimilation. In addition, Ginger has been used frequently for dyspepsia and colic, to
ease pain from arthritis, has blood thinning and cholesterol lowering properties that can help treat heart disease, and can
be an effective treatment for nausea. Gingerols have shown evidence of aiding the movement of the gastrointestinal tract
and have antibacterial, sedative, antipyretic, and analgesic properties.

Turmeric
Native to tropical South Asia, Turmeric often misspelled as Tumeric thrives in temperatures between 20 and 30 degree
Celsius with plenty of rain. After a process of boiling and then drying Turmeric in hot ovens, rhizomes are extracted from it,
ground into a powder and used as a spice and dye. Curcumin, its active ingredient, has a peppery flavor and smells similar
to mustard. Turmeric is used in many food products and can usually be found in curry powders.Turmeric has demonstrated
ability to compliment circulation and digestion. In India, it is used as an antiseptic to treat burns and cuts and Ayurvedic
doctors value Turmeric for its fluoride. The United States National Institutes of Health is conducting four clinical trials to
determine if curcumin is an effective treatment for pancreatic cancer, Alzheimer's and colorectal cancer. Curcumin has
been used for thousands of years as a safe anti-inflammatory and may be an effective treatment for psoriasis. Finally,
Turmeric has demonstrated some ability to help slow down the spread of some cancers.

Tulsi
Tulsi, also spelled Tulasi and referred to as Holy Basil, is an aromatic plant and, beyond its many culinary purposes, has
particular spiritual relevance as well. Some Hindus consider a household incomplete without a Tulsi plant and still others
provide structural spaces within the home especially for their Tulsi. In other spiritual practices, Tulsi is used to make
necklaces.Medicinally, Tulsi has been known to enhance digestion and intestinal health. The plant's extracts are also used
in remedies for colds, headaches, stomach ailments, inflammation, heart disease, and malaria. Recent studies suggest that
Tulsi may be effective as a painkiller and may help reduce glucose and cholesterol levels. It also has antioxidant properties.

Schizandra
Schizandra is a famous tonic historically consumed by Chinese royalty and by Daoist masters. Schizandra is renowned as a
beauty tonic and is considered to be a youth preserving herb. It is also said to be a powerful tonic to the brain and is
believed in China to improve memory. For the body, it is known to improve overall strength.Schizandra may also help
mental function and memory. It is used in many tonic formulations as an astringent, while in traditional Chinese medicine it
is used to resist infections, increase skin health, and combat insomnia, coughing, and thirst. Modern Chinese research
suggests that Schizandra has a protective effect and may help people with chronic illness.

Jujube
Jujube is a small tree or shrub with thorny branches, green, shiny leaves and edible fruit that, when mature, resembles a
date (which led to the nickname Chinese Date). Jujube fruit has been cultivated for over 4,000 years and can grow in a
wide range of temperatures although hot summers are required to successfully produce fruit.Jujube is known to calm
nerves. By grounding the fruit to a powder, small amounts can be used to promptly reduce the effects of stress and purify
the blood. In addition, the compound called Ziziphin found in Jujube leaves can suppress the sweet taste in humans and
Jujube fruit helps sooth the throat.

Haritaki
All seven types of Haritaki fruit have their own unique look, flavor and benefits as well as anthraquinone-like (laxative)
chemicals, tannins and astringents. Haritaki fruit is part of triphala, the three-fruit formula in Ayurveda. It is generally
administered in triphala form rather than by itself to draw upon its tonic effects.Haritaki has been shown to nourish tissues,
particularly the heart, liver, and kidney. It is used to treat diseases of the eye (both internally and externally). In addition,
Haritaki, by blocking the ability to utilize sugars, may help to eliminate bacteria and have cholesterol-lowering qualities.
                                                          Anthony Cosentino IE # 2638442
                                                                                 anthonycsntn@yahoo.com
                                                                                 386-623-7442